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We’ve Done BBS. What’s Next?
Aubrey C. Daniels, Ph.D., Chairman and Founder, Aubrey Daniels International
Let’s face it, BBS has become, in a sense, a commodity. Every company either has done it or knows they should. Even though the quality and effectiveness of BBS programs (systems, if you prefer) vary widely, managers who have been successful with them are quite naturally looking for what’s next. This session will explore BBS: Act II.
Aubrey C. Daniels, Ph.D., is the world’s foremost authority on applying the scientifically-proven laws of human behavior to the workplace.
With business and industry confronting complex new challenges—from ethics to high turnover to outsourcing—Daniels helps the world’s leading organizations employ the timeless principles of behavioral science to re-energize the workplace, optimize performance and achieve lasting results. His management consulting firm, Aubrey Daniels International (ADI), works with business leaders such as DaimlerChrysler, Blue Cross Blue Shield, NASA, Roche Laboratories, and Westinghouse to develop management strategies that reinforce critical behaviors vital to their long-term success. Headquartered in Atlanta, the firm was founded in 1978.
Aubrey Daniels is the author of four best-selling books widely recognized as international management classics: Bringing out the Best in People: How to Apply the Astonishing Power of Positive Reinforcement; Performance Management: Changing Behavior That Drives Organizational Effectiveness, and Other People’s Habits and Measure of a Leader with James E. Daniels. His books have been translated into Japanese, Chinese, Korean, Spanish and French and have been licensed in China, India, Indonesia, Japan, Korea, Romania and Saudi Arabia. Look for his new book, Oops! 13 Management Practices that Waste Time and Money (and what to do instead).
A passionate thought leader and an internationally recognized expert on management, leadership, and workplace issues, Daniels has been featured in USA Today, The Wall Street Journal, The New York Times, The Washington Post, Fortune, CNN, and CNBC. Daniels is a member of the Board of Trustees of both Furman University and the Cambridge Center for Behavioral Studies. He is an Associate of Harvard University’s John F. Kennedy School of Government, a faculty member of the College of Health Professions at the University of Florida, and a visiting professor at Florida State.
His numerous awards include the Lifetime Achievement Award from the Organizational Behavior Management Network and the Outstanding Service Award from the International Association for Behavior Analysis, which also named him a 2005 Fellow. Daniels received his doctorate from the University of Florida, where he also earned his masters degree and was a member of Phi Beta Kappa. He received his undergraduate degree in psychology from Furman University. Daniels has been honored by both Furman University and the College of Health Professions at the University of Florida as Alumnus of the Year.
Daniels and his wife Rebecca reside in Atlanta and have two married daughters, two grandsons and a granddaughter.
Hawks Nest – America’s Deadliest and Least Known Industrial Disaster
Dwight Harshbarger, Ph.D., Senior Fellow, Cambridge Center for Behavioral Studies
At the onset of the Great Depression, twenty-five cents-an-hour jobs attracted thousands of men, two-thirds of them black, to southern West Virginia to dig and drill Union Carbide’s giant hydroelectric tunnel at Hawks Nest. At least 800, possibly over 1,500, workers died of acute silicosis – America’s deadliest industrial disaster. The presentation details the tunnel’s construction, the company’s advanced knowledge of the silicosis risk, refusal to take protective action, and successful cover-up of the tragedy.
Dwight Harsbarger is known for his work in applied psychology, including a seven-year tenure as the Executive Director of the Cambridge Center for Behavioral Studies. He is a native of West Virginia and studied at West Virginia University, the University of California-Berkley and the University of North Dakota where he completed a Ph.D. Dwight then did post-graduate work at Harvard University. He joined the faculty of West Virginia University where he became a tenured professor of psychology. He later served as a corporate consultant then as a senior executive at Sealy, Inc., and Reebok International, Ltd. In consulting and corporate positions he led the development and implementation of behavior-based safety programs.
He currently holds appointments as Adjunct Professor of Community Medicine at West Virginia University, and Senior Fellow of the Cambridge Center. He is a member of Phi Beta Kappa, and a Fellow of both the American Psychological Association and the American Psychological Society.
Dwight’s historical fiction novel (2009), Witness at Hawks Nest, is an insider’s compelling story of the tragedy that unfolded in Union Carbide’s construction of the giant Hawks Nest hydroelectric tunnel in southern WV during the 1930s – America’s deadliest and least known industrial disaster. The novel has received widespread attention.
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People-Powered Safety: The Behavioral Science of Injury Prevention
E. Scott Geller, Ph.D., Alumni Distinguished Professor, Virginia Tech and Senior Partner, Safety Performance Solutions
Almost every presentation on safety leadership or management includes information about psychology (e.g., people’s attitudes, personality, and/or behavior) and culture (e.g., the interpersonal context of the workplace). However, too many safety-based interventions are founded on personal experience rather than empirical research, and too few safety leaders are skeptical regarding the people-based and culture-based information they receive.
This spirited presentation will explicate evidence-based principles and procedures on the human dynamics relevant to cultivating a culture of people looking out for the safety of themselves and others with competence, commitment, courage, compassion, and self-motivation.
E. Scott Geller, Alumni Distinguished Professor and Director of the Center for Applied Behavior Systems at Virginia Tech (VT) is Senior Partner of Safety performance Solutions, a leading-edge organization specializing in behavior-based and people-based safety training and consulting. He has authored or coauthored 31 books, 43 book chapters, 38 training manuals, 234 magazine articles, and over 350 research articles addressing the development and evaluation of behavior-change interventions to improve quality of life. He is senior partner of Safety Performance Solutions, a leading-edge consulting firm for behavior-based and people-based safety.
He is a Fellow of the American Psychological Association, the Association for Psychological Science, and the World Academy of Productivity and Quality Sciences. He is past Editor of the Journal of Applied Behavior Analysis (1989-1992), current Associate Editor of Environment and Behavior (since 1982), and current Consulting Editor for Behavior and Social Issues, the Behavior Analyst Digest, the Journal of Organizational Behavior Management, and the Journal of Safety Research.
In 1982, Scott Geller received a teaching award from the American Psychological Association, and since then won every university teaching award offered at VT. Also, VT has awarded him the University Alumni Award for Excellence in Research, the Alumni Outreach Award for exemplary real-world applications of behavioral science; and awarded the University Alumni Award for Graduate Student Advising. In 2005, Dr. Geller was awarded the Virginia Outstanding Faculty Award by the State Council of Higher Education. He has received Lifetime Achievement Awards from the International Organizational Behavior Management Network, and the American Psychological Foundation. At the College of Wooster Graduation Ceremonies next May, Dr. Geller will be awarded the Honorary Degree Doctor of Humane Letters.
All I Know About Safety I Learned From My Kids
Timothy D. Ludwig, Ph.D.
Appalachian State University and Senior Consultant, Safety Performance Solutions
“Out of the mouths of babes has thou obtained strength that thou mightiest still the enemy” — Psalm 8: 1-2″
Kids say the Darnedest Things” — Bill Cosby, 1998 TV Show; Art Linkletter,1957 Book illustrated by Charles Schultz.’
“Pretty much all the honest truth telling in the world is done by children”~ Oliver Wendell Holmes
“You got kids? You know Safety” — Ludwig, BSN Conference, 2011
Tim Ludwig earned his Ph.D. at Virginia Tech researching the benefits of employee-driven behavior based safety programs under E. Scott Geller. Dr. Ludwig is a full professor at Appalachian State University where he was named a Distinguished Graduate Faculty for his contributions to the nationally recognized Industrial/Organizational Psychology and Human Resources Management Masters program. Dr. Ludwig’s teaching has been recognized with the North Carolina University Board of Governors’ Excellence in Teaching award and he has been inducted into Appalachian State University’s Academy of Outstanding Teachers. Dr. Ludwig is the chairperson of the Institutional Review Board at Appalachian State.
Dr. Ludwig is currently serving as the President of the Organizational Behavior Management Network and the current editor of the Journal of Organizational Behavior Management. He is the author of dozens of scholarly articles that empirically document the successes of methods to improve safety and quality in industry through behavior-based management. His book Intervening to Improve the Safety of Occupational Driving reviews 10 years of behavior-based safety in the product delivery industry. His upcoming books include Best-in-Class Safety that benchmarks how companies with the best safety records succeed, and Behavioral Systems: Understanding Complexity in Organizations co-edited by Dr. Ludwig with contributions from 15 top scholars and practitioners in the field of Behavior Systems Analysis. Dr. Ludwig serves on the Cambridge Center for Behavioral Studies’ Behavioral Safety Accreditation Board that reviews best-in-industry safety practices and offers independent, objective feedback on safety programs.
Within his consulting practice with Safety Performance Solutions (SPS), Dr. Ludwig has helped design, deliver, and implement safety programs at Corning, Albany International, TRW Automotive, Eastman Chemicals, Domino’s Pizza, DRA of South Africa, Newmont, Andersen Windows, Carolina Medical Center, Kimberly Clarke, Connectiv Energy, the Tennessee Valley Authority (TVA), SuperValue, and Nucor Steel. He has continued this research for two decades integrating his empirical findings into his safety consulting. He also has provided his expertise in Behavior Systems Analysis, Strategic Planning, and Human Resources Development to numerous private and government organizations over the past 15 years. Clients include the US Navy-Naval Sea Systems Command (NAVSEA), US Department of Energy, US Department of the Interior, National Grocers of Canada, the Deaconess Hospital System, Boyles Furniture, and Alex Lee Inc. of North Carolina.
Dr. Ludwig’s recent keynote presentations include speeches at International Conference on Occupational Risk Prevention, A Coruna, Spain; AmCham’s Health Safety and Environment Conference & Exhibition, Trinidad; Behavioral Safety Now, Kansas City, MO.; Behavior Management Training Leadership Conference, Darington, United Kingdom, and at state-level Association for Behavior Analysis conferences throughout the United States.
More information on Dr. Ludwig.
BBS Case Study: UniSource Energy Corporation
Terry Nay, Corporate Safety Director, UniSource Energy
Terry Nay will highlight the keys to the successful implementation of a BBS process at Tucson Electric Power and compare those successes to a previous implementation that struggled and died. Through these two experiences the audience will gain insight into the critical elements of a successful start up of a BBS process. This presentation will provide an overview of a successful process implementation and highlight some key strategies for:
- Creating a critical mass of employees who want to implement the process
- Helping key members of the management team know how to support the process
- Creating an internal process champion
- Generating employee involvement and support of the process
Terry Nay is the Corporate Safety Director for UniSource Energy Corporation. He has an MBA from the University of Arizona and a Bachelors Degree in Environmental and Occupational Safety and Health from Brigham Young University. Terry has lead or assisted with the implementation of Behavior Based Safety processes in electric utilities, mining facilities, and manufacturing facilities. Terry has 6 years of experience as an operations and maintenance Superintendent in the mining industry and 13 years of experience leading safety and health efforts in mining, manufacturing, and electric utilities.
Safety Leadership: The Key to Successful BBS
Terry McSween, Ph.D., & Jerry Pounds
Quality Safety Edge and D.J. Moran,
Safety leadership has been defined as a set of complex requirements for Senior Leadersin American companies whose reach often extends to multi-national companies withinternational assets. What assumptions are made defining these requirements, what arethe realities that contradict these assumptions, and how have they negatively influencedthe efficacy of BBS initiatives worldwide? Research shows that a leader’s “buy-in” tosafety programs has an impact on outcomes and incidents on the job.
Executive coaching and ACTraining can increase a leader’s commitment to safety initiatives. Once leadershave made the commitment to safety improvement, these leaders need to define thebehaviors that will have the greatest impact on safety in their areas. The presenters willshare their perspective, experiences, and techniques for building a solid foundation ofleadership support for safety and BBS.
Terry McSween is a nationally recognized expert in the field of behavioral safety. He is Presidents and co-founder of Quality Safety Edge that helps organizations to improve safety and leadership through behavioral psychology.
For more than Twenty years, he has worked with a large number of companies, including Chevron Canada Resources, Georgia Pacific, CITGO Petroleum, and Linbeck Construction. Dr. McSween is author of the book The Value Based Safety Process, now in its 2nd edition.
He has won awards for his work in behavioral safety. The most recent of these was the 2001 Lifetime Achievement Award, which he received at the 2001 Annual Conference, of the Association for Behavior Analysis, for his contributions to the advancement of behavior analysis in business and industry.
Terry is also the founder of the Behavioral Safety Now Conference.
Jerry Pounds began applying Applied Behavior Analysis in clinical settings in 1970. In 1971, he started implementing Organizational Behavior Management (OBM) strategies in business and industry.
He installed OBM systems in automobile assembly, mining, textile manufacturing, logistics and distribution, call centers, retail department stores, nuclear and coal based utilities, insurance, and many other organizational settings.
Mr. Pounds has consulted to Maritz, Ford Motor Company, Wal Mart, Blue Cross-Blue Shield, The May Company, Volkswagen, Cominco Mining, BP Chemical, Philips, Marsh McClennan, Maersk, Miller Brewing Company, Kroger, Kodak, Hil’s Pet Nutrition, Vought Aircraft Industries, Savannah River Site, Agrium Industries, Wyeth Pharmaceuticals, United Technologies and many others Fortune 500 Companies.
For 10 years, Mr. Pounds was Senior Vice President of Aubrey Daniels International, America’s oldest and most prestigious firm specializing in behavior-based organizational change strategies. He helped design and market ADI’s behavior-based safety process –“SafeR+.”
Mr. Pounds is President, International Division for Quality Safety Edge.
Mr. Pounds has trained and coached thousands of leaders and managers in behavioral science and the use of Positive Reinforcement to accelerate culture change. He has coached leadership at all levels how to improve their individual effectiveness and increase their company’s profitability by managing people using positive strategies.
Mr. Pounds has been a keynote speaker at conferences and written articles for learned journals, consulting magazines, and management websites. Mr. Pounds publishes a business blog entitled Positive Influence that has a worldwide readership.
Mr. Pounds has been a key note speaker for Behavioral Safety Conferences, published articles in The Journal of Organizational Behavior Management, and in consulting magazines. He has published several articles on the internet management website www.management-issues.com>.
Dr. D.J. Moran earned his Ph.D. from Hofstra University in1998 and has been using evidence-based applications to change behavior since 1991.
In 2011, he worked on safety initiatives at the Kuwait Oil Company, Tennessee Valley Authority, and Boise Paper, and also engaged inleadership training in Sierra Leone, and in several companies in the U.S. Dr. D.J. serves as vice-president of Leadership Commitment at Quality Safety Edge, and is a Board Certified Behavior Analyst.
D.J. co-authored a book entitled ACT in Practice, which focuses on the broad applicationof Acceptance and Commitment Therapy, and has spent the last several years combining ACTraining with behavior-based safety and executive coaching for leadership.
He is a Recognized ACT Trainer and has held several elected positions in his science affiliations. Inaddition, he has served as a featured psychologist on The Learning Channel and Animal Planet television shows throughout the 2010-2011 television seasons.