BEHAVIORAL SAFETY NOW CONFERENCE

Visible Safety Leadership®

McSween workshop

Date: Tuesday, October 15, 2019
Time: 1:00 p.m. - 5:00 p.m.
Location: Regency Ballroom AB


The phrase “leadership support” has become a cliché in discussing safety. We often hear about the importance of leadership support and “walking the talk” yet we do not tend to specify what the means or how we get there.  In addition, leaders often believe they support safety improvement initiatives and are perplexed to hear requests for more leadership support. They struggle to identify exactly what they should do to show support for safety. Research shows the importance of employees seeing their leaders taking visible actions to improve safety but what are those critical leadership behaviors?

Visible Safety Leadership® is an approach to strengthening the frequency of actions taken by leaders to help ensure they demonstrate leadership’s commitment to safety.  This workshop will provide a framework for analyzing and defining leadership behaviors at every level of the organization, leadership behaviors that are critical to supporting the safety of employees at home and at work.


terry mcsweenTerry McSween, Ph.D.

Terry McSween, Ph.D. is the CEO of Quality Safety Edge (QSE). In 1990, Terry founded QSE, a company that specializes in the application of behavioral technology to create employee-driven safety and quality improvement efforts.

Terry is the developer of Values-Based Safety™, which creates ownership for organizational change through local-level employee involvement in the safety design process.

Considered one of the world’s leading authorities in behavior-based safety, Terry has 30-plus years of experience consulting in educational, institutional, and business settings. He is the recipient of local and national awards for his work in behavioral safety and is actively involved with a number of business and professional organizations including the Board of Trustees for the Cambridge Center for Behavioral Studies, the Association for Behavior Analysis, the American Society for Safety Engineers, and the Texas Association for Behavior Analysis.

A speaker at safety conferences worldwide, Terry also founded the annual Behavioral Safety Now Conference (BSN). He has published over 100 articles and authored the seminal book on behavior-based safety: The Values-Based Safety Process: Improving Your Safety Culture with Behavior-Based Safety.

He received his doctorate from Western Michigan University.


tom wernerTom Werner

Tom Werner is a Senior Consultant at Quality Safety Edge. Tom has over 30 years’ experience as a consultant improving safety and performance through behavior-based practices. He is a regular speaker at QSE’s Behavioral Safety Now conference, on topics such as “How a Behavior-Based Safety (BBS) Process Can Drift Off-Track Over Time and How to Reboot.” Tom is a co-author of Quality, Behavior, and the Bottom Line: The Human Side of Quality Improvement, a book describing how to expand the principles and practices of behavior-based safety to quality.